About
©NULL SOCIETY 2024 All Rights Reserved
NULL SOCIETY is a creative incubator focused on nurturing and evolving the intersection of art, design, music, and knowledge. We function as a dynamic encyclopedia, continuously absorbing and reflecting the unspoken and internalized aspects of society. Our work results in evergreen, yet ever-changing, art forms that resonate with the current cultural landscape.
We engage in both practical design and conceptual consulting for institutions and projects, with an emphasis on creative direction. In addition to our commissioned work, we initiate our own projects and foster collaborations. We believe in open negotiation processes over fixed solutions and boundaries, standing as a pillar in a decaying world.
We engage in both practical design and conceptual consulting for institutions and projects, with an emphasis on creative direction. In addition to our commissioned work, we initiate our own projects and foster collaborations. We believe in open negotiation processes over fixed solutions and boundaries, standing as a pillar in a decaying world.
Development
DIRT
A docuseries concept set during Rally Barbados, capturing the essence of rally racing in collaboration with, Jamaican rally driver, Jeffrey Panton. DIRT explores the connection between driver, car, and community, showcasing rally racing’s culturally stimulating, free-to-spectate immersion.
Development
DIRT
A docuseries concept set during Rally Barbados, capturing the essence of rally racing in collaboration with, Jamaican rally driver, Jeffrey Panton. DIRT explores the connection between driver, car, and community, showcasing rally racing’s culturally stimulating, free-to-spectate immersion.
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Art Direction
JACQUEMUS
An editorial stills campaign for JAQUEMUS, for which we conceptualized an elegant representation of the modern woman to celebrate a core handbag silhouette. A reinforcement of existing core brand identity stylized with intention to appeal to the young, high-end female consumer.
Art Direction
JACQUEMUS
An editorial stills campaign for JAQUEMUS, for which we conceptualized an elegant representation of the modern woman to celebrate a core handbag silhouette. A reinforcement of existing core brand identity stylized with intention to appeal to the young, high-end female consumer.
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No items found.
Art Direction
JACQUEMUS
An editorial stills campaign for JAQUEMUS, for which we conceptualized an elegant representation of the modern woman to celebrate a core handbag silhouette. A reinforcement of existing core brand identity stylized with intention to appeal to the young, high-end female consumer.
Brand Identity
99JACKALS
Visual identity and branding for 99JACKALS, an award winning media creation agency specializing in production, post production, and graphics. A cohesive set of brand assets was created to maintain consistency across all physical and digital touch points. Each asset, from the website, business cards, to logo was designed to reflect the bold, adaptable nature of 99JACKALS.
Brand Identity
99JACKALS
Visual identity and branding for 99JACKALS, an award winning media creation agency specializing in production, post production, and graphics. A cohesive set of brand assets was created to maintain consistency across all physical and digital touch points. Each asset, from the website, business cards, to logo was designed to reflect the bold, adaptable nature of 99JACKALS.
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Art Direction
Red Bull
Scott Speed’s Tail of the Dragon TT, set in Deals Gap at the border of Tennessee and North Carolina, featured the iconic road known as "The Dragon." We were tasked with creating topographic map animations that provided smooth, seamless transitions within the live-action sports film, dynamically showcasing the route in real time and enhancing the storytelling with precision and flow.
Art Direction
Red Bull
Scott Speed’s Tail of the Dragon TT, set in Deals Gap at the border of Tennessee and North Carolina, featured the iconic road known as "The Dragon." We were tasked with creating topographic map animations that provided smooth, seamless transitions within the live-action sports film, dynamically showcasing the route in real time and enhancing the storytelling with precision and flow.
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Art Direction
Oracle Racing
Red Bull granted us liberty to explore art direction in a way that felt authentic to the visually bold world of Formula 1, while still pushing the envelope on how it could be portrayed cinematically. Inspired by vintage race posters, we proposed a post-modern aesthetic to blend the nostalgic charm of classic racing visuals with a modern, refined twist to reflect Red Bull’s brand identity and the feel of theMiami Grand Prix. This was achieved through the design of the films opening title animation, UI graphics, and title cards.
Art Direction
Oracle Racing
Red Bull granted us liberty to explore art direction in a way that felt authentic to the visually bold world of Formula 1, while still pushing the envelope on how it could be portrayed cinematically. Inspired by vintage race posters, we proposed a post-modern aesthetic to blend the nostalgic charm of classic racing visuals with a modern, refined twist to reflect Red Bull’s brand identity and the feel of theMiami Grand Prix. This was achieved through the design of the films opening title animation, UI graphics, and title cards.
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Brand Identity
Gruppetto
Identity for GRUPPETTO, a multi-disciplinary SOCAL based cycling team. Inspired by the term for a group of cyclists trailing the peloton.
Brand Identity
Gruppetto
Identity for GRUPPETTO, a multi-disciplinary SOCAL based cycling team. Inspired by the term for a group of cyclists trailing the peloton.
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Development
Red Bull
For Red Bull’s 3X Series, we were commissioned to design the “Halfcourt Hotel"—a mobile hotel concept. This project extended beyond a traditional basketball court experience, integrating elements of hospitality and urban culture to create a unique, multi-level interactive space.
Development
Red Bull
For Red Bull’s 3X Series, we were commissioned to design the “Halfcourt Hotel"—a mobile hotel concept. This project extended beyond a traditional basketball court experience, integrating elements of hospitality and urban culture to create a unique, multi-level interactive space.
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No items found.
Development
Red Bull
For Red Bull’s 3X Series, we were commissioned to design the “Halfcourt Hotel"—a mobile hotel concept. This project extended beyond a traditional basketball court experience, integrating elements of hospitality and urban culture to create a unique, multi-level interactive space.
Spatial
World's Hottest Tour
Stage visuals commissioned by Bad Bunny and his team to bring his song “Tarot” to life for his wildly successful “World’s Hottest Tour".
Spatial
World's Hottest Tour
Stage visuals commissioned by Bad Bunny and his team to bring his song “Tarot” to life for his wildly successful “World’s Hottest Tour".
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No items found.
Spatial
World's Hottest Tour
Stage visuals commissioned by Bad Bunny and his team to bring his song “Tarot” to life for his wildly successful “World’s Hottest Tour".
INFORMATION
We are a creative incubator focused on shaping the future of culture and technology while drawing inspiration from the past. Our work merges conceptual consulting with hands-on execution. We partner with people, institutions, and brands to craft identities, world build, and develop immersive experiences within physical and digital communities. We operate at the intersection of research, design, and strategy. Our approach is research-driven and culturally attuned, spanning from digital development to holdings and installations. Whether it’s research based consultation, a space, or a full-scale brand ecosystem, we bring ideas to life with a meticulous balance of strategy and aesthetics.
We are a creative incubator focused on shaping the future of culture and technology while drawing inspiration from the past. Our work merges conceptual consulting with hands-on execution. We partner with people, institutions, and brands to craft identities, world build, and develop immersive experiences within physical and digital communities. We operate at the intersection of research, design, and strategy. Our approach is research-driven and culturally attuned, spanning from digital development to holdings and installations. Whether it’s research based consultation, a space, or a full-scale brand ecosystem, we bring ideas to life with a meticulous balance of strategy and aesthetics.
SERVICES
Research
Brand Strategy
Art Direction
Branding
Development
Digital Design
Technology
Identity
Product
Spatial
Web